I have always considered myself a storyteller above all else. When I talk to people about my work the conversation always comes around to how to tell a good story. I have been watching food commercials for as long as I have been photographing food and have wondered what it would take to tell my stories there. I knew it was more than being a cameraman. The revelation, ultimately for me, was in storyboarding…something I had been doing with my stills for years. Everything began to fall into place after that. When I spoke to my friends in the business they encouraged me to get my reel together and get those stories out there. My good bounce was an email from Sabrina Palladino…an executive producer/director of note who liked my photography and after having seen me speak about my work…felt I was director material. She introduced me to Sally Antonacchio from The Artists Company and the whirlwind began. Sabrina, Sally, Otis Mass and Casey Cormier put all of their creative energy behind me over the past month to get my reel ready for prime time. I am excited and grateful and ready to go. Here is a copy of the announcement that went out earlier today.
